Recent News


Canaan in the News

Visit our News & Events page to discover what the world is saying about Canaan, and what we are saying about the world.

Our Farms & Farmers

Learn more about the 1,700 small farmers who produce the delicacies we sell.

Trace Your Delicacy

Type in the package code to learn where your oil came from (future).


Mission And Vision

Our Mission

Empower marginalized Palestinian producer communities in the midst of conflict to sustain their livlihood and environment.

Our Vision

Achieve economic security and self-sufficiency for small farmers and workers caught in the midst of conflict in Palestine.

Our Values

Social Responsibility & Transformation

  • Model transparency and accountability in governance and practice
  • Foster equity and economic empowerment across producer communities
  • Sustain producer communities for global access to modern markets

Leadership, Partnerships & Social Innovation

  • Provide producer communities with education on all aspects of fair trade, organic production
  • Partner with socially responsible individuals and organizations to expand fair trade markets
  • Invest in Canaan family through incentive programs, profit sharing, and interest-free loans
  • Empower community through micro loans, university scholarships, and internship program

Environmental Sustainability

  • Utilize state of the art green production and processing methods
  • Ensure product quality and reliability with environmental sustainability
  • Retain the health of the soil for sustainable production
  • Maximize on-land resources for maximum yield
  • Minimize farmers' dependence on agrochemical industry
  • Demonstrate added value of traditional practices in modernity